NIKE ХУЯЙК Shirt – Russian Parody Gopnik Sport Streetwear

A bold, hilarious remix of global branding NIKE through a Russian lens — ХУЯЙК is a Gopnik street slang-loaded reinterpretation of the iconic name we all know, with unmistakably Russian energy. This isn’t just a parody — it’s a visual joke only Russian speakers truly get.

Designed by a professional lettering artist, the logo is clean, sharp, and full of attitude. The swoosh-like shape above the letter "Й" is actually the proper way to write it — a perfect accidental reference to the world’s biggest brand, reimagined for post-Soviet humour.

Perfect for Russian-speaking expats, post-Soviet meme lovers, and anyone who enjoys witty, subversive streetwear.

• Exclusive ХУЯЙК design
• Parody of global branding, Russian-style
• Original hand-drawn lettering by professional designer
• Printed on high-quality unisex garments
• Ideal gift for Russian-speaking friends abroad
• Ships worldwide
• Limited stock

Size guide